The wool jacket
Released in October 2025
Released in November 2026
- Adjusted measurements (body a little less wide, sleeves a little longer)
- Collar pattern reworked to sit better
- Wider, sturdier zip that glides more smoothly
- Side pockets removed (as they create a weak point) and pocket attachment reinforced
- Inner pocket enlarged
- Lining attachment reinforced
- Switched to a solid blue (vs the mottled blue before) that we find nicer
The main fabric is a 100% wool Melton from the Portuguese factory Morgado: this type of cloth was originally used for the coats of English navy officers (which tells you how well it protects against rain and wind).
Full composition: main fabric 100% virgin wool, lining 55% polyester 45% viscose, padding: 100% polyester.
Thanks to the thick 100% wool fabric, the quilted inner lining and the details that provide better insulation: a zip hidden behind a flap and a throat latch to close the collar and keep the wind out.
Thanks to the properties of wool and Melton, this coat can be worn in the rain (but not in a storm, let's not push it).
This coat is made in the Portuguese factory Lanca, which we've worked with since 2024 (on the recommendation of Drapeau Noir, a great brand and friend of ours).
The techniques behind the quality
Melton fabric
Thick fabric (327g/m2) 100% wool, originally used for the coats of English navy officers.
Here's how it works: after weaving, the wool cloth is fulled, meaning washed, heated and agitated to pack the fibres as tightly as possible (almost like felting). This gives a material that mechanically protects against cold, wind and even rain.
Wool contains lanolin, a water-repellent grease that reinforces the mechanical waterproofing of the Melton.
Our fabric comes from Morgado, a Portuguese factory that specialises in fine wool cloths (which also supplies the one for our overshirt).
Melton fabric
Quilted lining
Membrane
Wide zip
Quilted lining
So the padding stays in place over the years, it's attached to the lining with a grid of stitching.
Melton fabric
Quilted lining
Membrane
Wide zip
Membrane
We added a thin membrane between the padding and the lining fabric. Without it, fibres from the wadding can work their way through the lining and form bobbles (see this photo of one of our early prototypes that didn't have this membrane, after several weeks of wear testing).
Melton fabric
Quilted lining
Membrane
Wide zip
Wide zip
Wide central zip for extra strength (the bigger the teeth, the stronger they are) and hidden for extra elegance.
Melton fabric
Quilted lining
Membrane
Wide zip
Keeping you warm without getting in the way
That's the mission we gave this winter coat. For warmth, we started with a dense, soft 100% wool cloth from Morgado (a Portuguese factory that specialises in fine wool fabrics) and added a quilted lining. To let you move freely, we designed a straight, short cut (hence the name "jacket") so you can easily throw on a backpack or hop on a bike.
In detail
Straight, short cut
To easily swing a leg over a bike, slip on a backpack or throw the coat over a sweater without feeling cramped.
Windproof throat latch
Button it up to close the neck, or take it off if you don't need it (it's removable).
Flap-covered zip
It looks good but it's also insulating (the flap can be closed with 2 snap buttons).
Flap pockets
For your beanie, gloves or notebook.
Inner pocket
Deep and closed with a zip, to keep whatever you hold precious. Or your phone.
How to wear it
A few ideas if you're stuck
Composition
Main fabric: 100% virgin wool
Lining: 55% polyester 45% viscose
Padding: 100% polyester
Origin and certifications
- Wool: a blend of fibres from Portugal, Spain and Uruguay
- Spinning, weaving and making-up: Portugal
... make it in Portugal and not in France? Of course, producing in Portugal lets us sell it for less. But it's also easier to get good quality there: back in the 80s, when France offshored its industry, Portugal strengthened its own. That said, others do manage to make 100% wool coats made in France, like Ardelaine.
How this product will age
How do we know? We ask our customers what they think of the product one year after they've bought it. And if the product is less than a year old, we give you our predictions based on some spontaneous feedback and on our experience with similar products.
This jacket won't lose its shape at all, thanks to the elastic properties of wool. It might eventually bobble slightly in areas of repeated rubbing... but nothing a fabric shaver can't handle.
Care instructions
No washing machine, to avoid any shrinking: if you really want to wash this jacket, take it to a dry cleaner. Careful: be sure to ask for "dry cleaning" (and not "wet cleaning" with water, which some dry cleaners do and which can cause shrinking).
But you probably don't need to go that far: on wool, stains usually come off with a good damp sponge (without rubbing too hard, so you don't scuff the area). And wool is antibacterial: it doesn't hold on to smells if you air it regularly.
And if there's a sweat smell inside, you can spray the lining with a mix of water and… vodka (it works really well, because it kills the bacteria and doesn't leave a smell).
Environmental cost
This environmental cost is calculated using the official methodology of the French environmental labelling scheme (in force since 1 October 2025).
The label above shows the product's environmental cost according to the official methodology of the French environmental labelling scheme. It's what making it "costs" nature when you look at its impact on climate change, ocean acidification, its toxicity for freshwater, and so on. Currently being rolled out in the textile sector, this label should soon appear on many everyday consumer products (food, cosmetics, furniture...) to help you shop in a more sustainable way.
The wool jacket, 2nd generation therefore has an environmental cost of 5272 impact points*.
By comparison, a garment of equivalent weight, 100% wool, made in Bangladesh and sold by a fast fashion brand, has an environmental cost of 11152 points*.
Why the difference? Here are the main reasons:
- The countries of production: making it in Portugal or France uses less fossil fuel than in Bangladesh (one of the main producers of low-cost clothing). As a result, this more local production limits the impacts on climate change, ocean acidification and resource depletion.
- The material: wool has a fairly significant environmental impact, in particular because sheep release methane when they digest, a gas with a strong greenhouse effect. That's why the difference between the impact of our product and that of fast fashion isn't very large. However, unlike the wool material, wool has big advantages: it's warm (thanks to its insulating properties), keeps its shape (the fibre is very elastic), breathable (it wicks away sweat) and odour-resistant (it stops bacteria from developing).
- Durability: fast fashion brands encourage buying in particular by renewing their collections very quickly and offering a huge number of references, and they discourage repair by charging ridiculously low prices. This increases the number of garments sold per person and reduces the number of times a garment is worn. At Loom, on the other hand, we've chosen business practices that encourage our customers to keep their clothes for as long as possible.
Even though we've done everything we can to keep it as low as possible, this product's environmental impact isn't negligible. So before buying, make your clothes last as long as possible.
*Calculations made by Loom on 12/10/2026. Click the links to access the simulations from the official Ecobalyse tool and get more detail on the assumptions used. Careful: the number of points isn't always exactly the same on Ecobalyse (whose method evolves regularly) as on the official environmental labelling (based on version 7.0 of Ecobalyse)